Why Customer Service Must Come from the Heart

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Marketing Podcast with Jeanne Bliss Podcast Transcript

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Today on the Duct Tape marketing agency Podcast, I see with Jeanne Bliss, creator as well as President of CustomerBliss, as well as the founder of The Customer Experience Professionals Association

. Happiness originated the duty of Chief Customer Officer as well as was the initialto hold the duty at a number of companies, consisting of Lands’End, Microsoft, Coldwell Banker, and also Allstate Corporations. She is additionally the writer of a number of publications, consisting of Would You Do That To Your Mom?, which tests magnate to obtain individual as well as consider every customer support choice they make in regards to whether it’s something that would certainly make their mama proud. On today’s episode, we go over mentors from guide, as well as what you can do to develop a service that develops thoughtful, individual consumer experiences.

Concerns I ask Jeanne Bliss:

  • How would certainly your firm act if every client were your mother?
  • What are the attributes to work with for as well as train for when searching for a client service-oriented worker?
  • Exactly how do I begin to operationalize with the “mommy lens?”

What you’ll discover if you provide a pay attention:

  • The duty that count on plays in developing a fantastic consumer experience.
  • Exactly how all layers of the business have a massive influence on client experience.
  • Why it’s essential to mix advanced and also high touch.

Trick takeaways from the episode and also even more concerning Jeanne Bliss:

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