Orchestrate B2B business processes around buying groups to deliver more revenue

Everyone knows there’s more than one decision-maker in a complex B2B sale. But too often, companies don’t have insights into what the broader buying group is thinking and doing because they don’t have the right processes in place. As a result, revenue suffers.

Join Forrester’s Kerry Cunningham and Openprise’s Allen Pogorzelski to hear how you can orchestrate your business processes to get a more robust picture of the individuals behind your target accounts, and automate those processes at scale.

Register today for “Orchestrating B2B Business Processes around Buying Groups to Deliver More Revenue,” presented by Openprise.

About The Author

Digital Marketing Depot is a resource center for digital marketing agency strategies and tactics. We feature hosted white papers and E-Books, original research, and webcasts on digital marketing agency topics — from advertising to analytics, SEO Company and PPC campaign management tools to social media management software, e-commerce to e-mail marketing agency, and much more about internet marketing agency. Digital marketing agency Depot is a division of Third Door Media, publisher of Search Engine Land and marketing agency Land, and producer of the conference series Search marketing agency Expo and MarTech. Visit us at http://digitalmarketingdepot.com.

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