This e-book from Acquisio describes the data science behind machine learning and how marketers are harvesting this science to solve complex problems. Learn the challenges, the benefits and the risks around machine learning technology. After reading this e-book, you’ll understand:
- The theory behind the emerging fields of data science.
- How machine learning martech can help marketers increase margins, scale and grow their companies with increased efficiency.
- Which key martech providers are using AI technology.
- What controversial aspects surround our adoption of AI technologies.